追求财富,而不是金钱或地位。财富是睡着了还在为你赚钱的资产。
Seek wealth, not money or status. Wealth is having assets that earn while you sleep.
东西书院·纳瓦尔卷
东西书院 · dongxishuyuan.com
共收录 64 条语录:逐字出处 294 条 · 转述 5 条。
方法说明:本库执行语录四级核验(逐字出处 / 转述 / 错归 / 未找到来源)。转述条目已明确标注,不冒充原话;18 条错归语录未进入主库,见页底「Naval 引用的他人语录」。凡改动进 changelog。
追求财富,而不是金钱或地位。财富是睡着了还在为你赚钱的资产。
Seek wealth, not money or status. Wealth is having assets that earn while you sleep.
要明白,合乎道德地创造财富是可能的。如果你暗地里鄙视财富,财富会躲着你走。
Understand ethical wealth creation is possible. If you secretly despise wealth, it will elude you.
靠出租你的时间,你富不了。你必须拥有 equity——企业的一小块——才能获得财务自由。
Youre not going to get rich renting out your time. You must own equity—a piece of a business—to gain your financial freedom.
你会富起来,是因为你给了社会它想要、但还不知道怎么得到的东西。大规模地给。
You will get rich by giving society what it wants but does not yet know how to get. At scale.
选一个能和长期的人玩长期游戏的行业。
Pick an industry where you can play long-term games with long-term people.
玩重复博弈。人生所有的回报——财富、人际关系、知识——都来自复利。
Play iterated games. All the returns in life, whether in wealth, relationships, or knowledge, come from compound interest.
学会卖,学会造。两样都会,你将无敌。
Learn to sell. Learn to build. If you can do both, you will be unstoppable.
Specific Knowledge 是没法被培训出来的知识。如果社会能培训你,就能培训别人来替代你。
Specific knowledge is knowledge you cannot be trained for. If society can train you, it can train someone else and replace you.
打造 Specific Knowledge 的过程,对你像玩,对别人看像工作。
Building specific knowledge will feel like play to you but will look like work to others.
赚钱不是你去做的一件事——它是一门你要学的技能。
Making money is not a thing you do—its a skill you learn.
拥抱 Accountability,用你自己的名字去冒商业风险。社会会用责任、equity 和 leverage 来奖赏你。
Embrace accountability, and take business risks under your own name. Society will reward you with responsibility, equity, and leverage.
发财需要 leverage。商业上的 leverage 来自资本、人,以及边际复制成本为零的产品(代码和媒体)。
Fortunes require leverage. Business leverage comes from capital, people, and products with no marginal cost of replication (code and media).
资本和人力都是要许可的 leverage。人人都在追资本,但得有人给你。
Capital and labor are permissioned leverage. Everyone is chasing capital, but someone has to give it to you.
代码和媒体是免许可的 leverage。新富阶层的杠杆都长在这里。
Code and media are permissionless leverage. Theyre the leverage behind the newly rich.
一支机器人大军免费任你差遣——它们就装在数据中心里,为了散热和省地方才挤在一起。用起来。
An army of robots is freely available—its just packed in data centers for heat and space efficiency. Use it.
Leverage 是你判断力的放大器。
Leverage is a force multiplier for your judgment.
没有一门技能叫商业。别看商业杂志,别上商业课。
There is no skill called business. Avoid business magazines and business classes.
阅读比听快,做比看快。
Reading is faster than listening. Doing is faster than watching.
成为你所在领域世界第一。不断重新定义你的领域,直到这句话成立。
Become the best in the world at what you do. Keep redefining what you do until this is true.
没有快速致富的捷径。那些都是别人在靠你致富。
There are no get-rich-quick schemes. Those are just someone else getting rich off you.
用上 Specific Knowledge,加上 Leverage,迟早你会得到你应得的。
Apply specific knowledge, with leverage, and eventually you will get what you deserve.
财富是睡着了还在为你赚钱的资产。
Wealth is assets that earn while you sleep.
技术让消费民主化,让生产集中化。任何领域世界第一的那个人,可以为全世界做这件事。
Technology democratizes consumption but consolidates production. The best person in the world at anything gets to do it for everyone.
Specific Knowledge 教不出来,但学得会。
Specific knowledge cannot be taught, but it can be learned.
没人能跟你比做你自己。
No one can compete with you on being you.
人生大半辈子,都是在找:谁最需要你、什么最需要你。
Most of life is a search for who and what needs you the most.
销售能力就是一种 Specific Knowledge。
Sales skills are a form of specific knowledge.
Specific Knowledge 是种怪异的组合:你独特的 DNA、独特的成长环境,加上你对这一切的回应。
The specific knowledge is sort of this weird combination of unique traits from your DNA, your unique upbringing, and your response to it.
Specific Knowledge 更多是靠追随你的天赋、真正的好奇和热爱找到的。
Specific knowledge is found much more by pursuing your innate talents, your genuine curiosity, and your passion.
用真实逃离竞争。
Escape competition through authenticity.
如果你在打造和营销的东西就是你这个人本身的延伸,没人能跟你竞争。
If you are fundamentally building and marketing something that is an extension of who you are, no one can compete with you on that.
最好的工作既不是任命的,也不是学位给的,而是自由市场里持续学习者的创造性表达。
The best jobs are neither decreed nor degreed. They are creative expressions of continuous learners in free markets.
致富最重要的技能,是成为一个终身学习者。你得学会学会任何你想学的东西。
The most important skill for getting rich is becoming a perpetual learner. You have to know how to learn anything you want to learn.
互联网极大地拓宽了职业的可能空间,大多数人还没意识到。
The internet has massively broadened the possible space of careers. Most people havent figured this out yet.
你可以上网,找到你的观众。
You can go on the internet, and you can find your audience.
选一个能和长期的人玩长期游戏的行业。
Pick an industry where you can play long-term games with long-term people.
人生所有的回报——财富、人际关系、知识——都来自复利。
All the returns in life, whether in wealth, relationships, or knowledge, come from compound interest.
意图不重要,行动才重要。这就是为什么讲道德很难。
Intentions dont matter. Actions do. Thats why being ethical is hard.
当你找到了对的事、找对了人,就深深投进去。
When you find the right thing to do, when you find the right people to work with, invest deeply.
99% 的努力都浪费了。
99% of effort is wasted.
拥抱 Accountability,用你自己的名字去冒商业风险。社会会用责任、equity 和 leverage 来奖赏你。
Embrace accountability and take business risks under your own name. Society will reward you with responsibility, equity, and leverage.
Accountability 是把双刃剑:成了,你署名领功;败了,你署名挨打。
Accountability is a double-edged thing. It allows you to take credit when things go well and to bear the brunt of the failure when things go badly.
那些有能力用真名公开失败的人,其实攒到了很大的 power。
The people who have the ability to fail in public under their own names actually gain a lot of power.
要意识到,在现代社会,downside 其实没那么大。
Realize that in modern society, the downside risk is not that large.
如果你不拥有一家企业的一小块,你就没有通往财务自由的路。
If you dont own a piece of a business, you dont have a path towards financial freedom.
这是所有权和出卖时间的区别。
Its ownership versus wage work.
没有所有权,你睡觉时不赚钱,退休了不赚钱,度假时不赚钱,而且你赚不到非线性的钱。
Without ownership, when youre sleeping, youre not earning. When youre retired, youre not earning. When youre on vacation, youre not earning. And you cant earn nonlinearly.
拥有公司的 equity,基本意思是你拥有 upside。
Owning equity in a company basically means you own the upside.
每个真正赚到钱的人,在某个时刻都拥有过一块产品、一块生意或一块 IP。
Everybody who really makes money at some point owns a piece of a product, a business, or some IP.
我们活在无限 leverage 的时代,真诚的好奇心带来的经济回报,从没这么高过。
We live in an age of infinite leverage, and the economic rewards for genuine intellectual curiosity have never been higher.
别再分穷富、白领蓝领了。现在只分:有杠杆,和没杠杆。
Forget rich versus poor, white-collar versus blue. Its now leveraged versus un-leveraged.
代码和媒体是免许可的 leverage。新富阶层的杠杆都长在这里。
Code and media are permissionless leverage. Theyre the leverage behind the newly rich.
我只想为事情本身去做事。这就是艺术的一个定义。
I only really want to do things for their own sake. That is one definition of art.
我为自己赚到最多钱的那一年,恰恰是我干得最不拼、最不在乎未来的一年。
The year I generated the most wealth for myself was actually the year I worked the least hard and cared the least about the future.
你永远靠出租时间富不了。
Youre never going to get rich renting out your time.
用脑子赚钱,不用时间赚钱。
Earn with your mind, not your time.
人生中能选的时候,永远优化独立性,而不是优化薪水。
Whenever you can in life, optimize for independence rather than pay.
一个有杠杆的打工人,能顶一千个、一万个没杠杆的。有杠杆的人,判断力远比他多拼、多熬重要。
A leveraged worker can out-produce a non-leveraged worker by a factor of one thousand or ten thousand. With a leveraged worker, judgment is far more important than how much time they put in or how hard they work.
人生你要的是掌控自己的时间。
What you want in life is to be in control of your time.
每周 40 小时是工业时代的遗物。知识工作者像运动员:训练、冲刺,然后休息、复盘。
Forty hour work weeks are a relic of the Industrial Age. Knowledge workers function like athletes—train and sprint, then rest and reassess.
以下 18 条语录出现在《纳瓦尔宝典》中,但非 Naval 原话:部分为 Naval 在书中转引他人原话,部分为序言作者 Tim Ferriss 或编者 Eric Jorgenson 的文字。按原典直读标准,它们不进入主库,此处逐条标注正确归属。
写下这些文字让我觉得别扭——多年前我就发过誓,这辈子不再给任何书写序。
It feels strange for me to write these words, as I committed many years ago to never write forewords.
他极少随大流,他独特的人生、生活方式、家庭关系和创业成功,都是他有意识地选择不一样的结果。
He is rarely part of any consensus, and the uniqueness of his life, lifestyle, family dynamics, and startup successes is a reflection of conscious choices hes made to do things differently.
请认真读——但不要鹦鹉学舌。听他的建议——但只在经过你自己的审视和压力测试之后。什么都考虑——但什么都不奉为圭臬。
So, pay attention…but dont simply parrot his words. Follow his advice…but only if it holds up after scrutiny and stress-testing in your own life. Consider everything…but take nothing as gospel.
我编这本书是做公益。推文、播客、访谈很快会被淹没和遗失,这么有价值的知识值得更永久、更易得的载体。
I created this book as a public service. Tweets, podcasts, and interviews quickly get buried and lost. Knowledge this valuable deserves a more permanent, accessible format.